"The Apprentice" 2005 Runner up, Siara who famously announced she’s the best sales person in the country when challenged to increase the sales of the national newspaper “the Guardian”, won the hearts of the nation when the legendary businessman Sir Alan Sugar plumped for fellow finalist Tim.
Saira honed her sales skills by working for Sir Alan for six months as well as acquiring a huge amount of business and people management knowledge. Mix this with her vibrant, positive, kick ass personality and it is only a matter of time before Saira will manage to change the world. Saira is an expert in inspiring people to recognise and realise their full potential.
In the last few weeks Saira has appeared on ITV’s “Loose Women”, GMTV, BBC Breakfast News, Radio Five Live, Radio 4’s “Woman’s Hour”, LBC Radio, XFM and numerous regional BBC radio stations. The print media has also gone wild for Saira who has featured in the Guardian, Daily Mail, the Mirror, the Sun, Grazia, Asian Woman and Asiana Magazine. She can shortly be seen on BBC 1’s “Departure Lounge” and “Heaven and Earth Show”.
Intelligent Saira has gained both an MA and BA Hons degree as well as working in sales for some of the UK’s leading blue chip companies. And now the girl with such a positive mental attitude is in the process of setting up her own business as well as being on the brink of enormous media success.